With a saturation of brands offering almost exactly same service, how do you become the brand that customers develop an emotional connection with?
Hear from some top marketing experts and entrepreneurs on what makes a great brand. Including:
Kevin Roberts, Chief Executive Officer Worldwide of Saatchi & Saatchi, on creating an emotional response in [...]
It is no secret that the emerging economies are now seeing some very good results in terms of growth and ROI. This is the case across all industries not only for the hospitality sector.
Integral to anyone moving into these areas is the need for a local partner who understands the continuing obstacles faced with [...]
With the IPO of Facebook possibly today and Google combining the social world (Google+) with Search (Search+), the online giants are positioning themselves for an almighty battle. There is only one winner on the web and we are all about to watch who that will be. But what does it all mean for you?
In [...]
Think of the ultimate job for a CFO, in the ultimate location, and you might just be thinking of one of our clients. One of the world’s best known Caribbean resort companies recently needed a new CFO. Guess who found them?
One of the largest hotel companies in the world has asked Madison Mayfair to search for experienced and talented hospitality professionals for two new roles. These roles will focus specifically on supporting the rapid growth of the senior end of this organisation’s workforce.
Standing out from the crowd can be very difficult in such a saturated hospitality market. The development of hotels with a higher value placed on design, creativity and atmosphere is an area of contention for our experts.
In this briefing we hear from; Arnaud de Saint-Expuery, of the Andaz at Liverpool Street, on the benefits [...]
A small but growing hotel group approached Madison Mayfair to fill a critical role: a GM who would take over an award winning hotel in need of some TLC, but who would then go on to open an exciting new development in the heart of London. Our client is delighted with their new GM, and [...]
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In this week’s briefing we hear from some key experts about the importance of the workforce, and the importance of getting the right candidate the first time. With a motivated and dedicated workforce a company can have unrivalled success.
We also hear about why, as a business owner, you must understand the nature of employment [...]
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Every great leader knows when it’s time to pass the baton to ensure the ongoing success of their business. So when we were approached by one of the industry’s most charismatic owners, we were delighted. He had decided to step down to make way for a new Group MD, to take the reins and grow [...]
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The summer of 2012 promises to be a big year for the UK hospitality market. Many argue it is a chance to showcase London as the place to be for business and leisure. A base for investments and a lifestyle choice.
In this briefing we hear why London remains a prominent city on the global [...]
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